[北京语言大学]20春《英语商务通论》作业3(参考答案)

skystar

试卷名称:20春《英语商务通论》作业3
1.Before assuming risks, a firm must take two important factors into consideration___.
A.the amount of money involved
B.the probability of success
C.the time involved
D.the people concerned
答案:-

2.The development of a new product usually consists of the following stages:
A.Generating New Product Ideas
B.Screening
C.Development
D.Testing
答案:-

3.Money has　the following characteristics___.
A.portability
B.divisibility
C.stability
D.durability
答案:-

4.According to the way they are collected, the import surtaxes or duties fall into ___.
A.specific duties
B.ad valorem duties
C.compound duties
D.alternative duties
答案:-

5.There are basically three types of economic systems in the world___.
A.capitalism
B.socialism
C.feudalism
D.communism
答案:-

6.The advantage of sole proprietorships are many fold. Following are their major appeals: ___.
A.Simple to Establish
B.Freer In Decision-Making
C.Easy Keep Operational and Financial Secrecy
D.Less Tax Burden
答案:-

7.Revenues come in many forms：
A.sales revenue
B.rental revenue
C.commissions revenue
D.royalty revenue
答案:-

8.Running a partnership has several advantages:
A.Improved Access to Capital and Credit
B.Greater Possibility for Good Management
C.Definite Legal Framework
D.Better Prospects for Growth
答案:-

9.Once the pricing objective is set, an appropriate strategy can be worked out accordingly:
A.Skimming Strategy
B.Penetration Strategy
C.Loss Leader Pricing Strategy
D.Odd Pricing Strategy
E.Price Lining Strategy
答案:-

10.Sole proprietorships concentrate in ___.
A.restaurants
B.street corner grocery stores
C.florists
D.beauty saloons
答案:-

1.A firm should give its new employees proper orientation and help them adapt to the new environment.
A.错误
B.正确
答案:-

2.Authority and responsibility must match, because authority with no responsibility attached often leads to abuses; on the other hand, no one should be held responsible for something over which he or she has no authority.
A.错误
B.正确
答案:-

3.Price is one of the most influential factors when consumers decide on a purchase.
A.错误
B.正确
答案:-

4.Goods and services for use by consumers are called industrial products.
A.错误
B.正确
答案:-

5.In addition to insurance, firms can also use fidelity and surety bonds to protect themselves.
A.错误
B.正确
答案:-

6.Price Lining Strategy,also called psychological pricing, such strategy makes prices appear more acceptable or contain positive overtones to customers.
A.错误
B.正确
答案:-

7.Retained earnings usually extend for 3 to 10 years and have many advantages.
A.错误
B.正确
答案:-

8.Money acts as a unit of account because we can use it to measure the relative value of goods and services.
A.错误
B.正确
答案:-

9.Responsibility is the right to make decisions that are necessary for the accomplishment of certain tasks.
A.错误
B.正确
答案:-

10.Often referred to as the unwritten laws, statutory law has evolved through custom and previous court decisions.
A.错误
B.正确
答案:-